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Free tools

Free tools to check how search and AI see your law firm website.

The schema, content, crawler, local, and speed signals that search engines and AI systems can actually read from your site — checked in your browser. No signup, no email wall, no inflated "AI score." Just the result.

Check your site

Paste a URL and see what search engines and AI systems can read, understand, and access — on-site signals only, ranked by impact. Nothing is stored.

Diagnostic

AI crawler access checker

Can AI search systems even read your website? Check, bot by bot, whether your robots.txt allows GPTBot, ClaudeBot, PerplexityBot, Google-Extended, and more. Blocking a crawler stops it reading your content; whether a system then cites you depends on how it collects and uses the web.

Check crawler access
Diagnostic

Attorney bio checker

Is your attorney bio clear to search and AI? Paste one bio page and see the seven signals that make a lawyer legible to an engine — Person schema, bar admissions, education, firm affiliation, a direct contact, and corroborating profiles.

Check a bio
Diagnostic

Crawler's-eye view

The literal text an AI crawler extracts from your homepage, shown raw — so you can see what a non-JavaScript reader actually gets, instead of what your browser renders.

See what a crawler reads
Diagnostic

Schema checker

Does your site have the right structured data? See the JSON-LD already on your homepage, pretty-printed, with the law-firm types flagged — LegalService, Attorney, FAQPage, LocalBusiness. The twin of the schema generator.

Inspect your schema
Diagnostic

Local SEO checker

Grade the local signals on your page — LocalBusiness/LegalService schema, name-address-phone, that address in schema, a city, and an embedded map. On-site signals only, ranked by impact.

Grade your local signals
Diagnostic

Answer-first content scorer

Paste a URL or your page text and score how answer-first it is — leads with the answer, question-shaped headings, FAQ/HowTo schema, readability, one clear H1. On-site structure only, ranked by impact.

Score your page
Diagnostic

Core Web Vitals checker

How fast is your law firm website, really? See the real-world speed Google records — LCP, INP, and CLS, on mobile and desktop — with the worst offenders flagged and a plain read on what it costs you. Field data, not a lab guess.

Check your speed

Generate what you need

Give them your details or your URL, get markup or a file you can paste straight in. Deterministic, no per-use cost, nothing stored.

Preview before you publish

See how a change looks before it ships.

No fake scores

What these tools don't do.

Each tool checks specific, on-site signals. None of them pretends a technical score can tell you whether Google will rank you or whether an AI engine will cite you. A schema checker shows what markup is present, not whether your firm has authority. A crawler check shows what's readable, not what gets cited. A speed check shows what's slow, not whether speed alone will move you. That last mile — what an engine actually does with a site — is the human review's job.

Want us to investigate the whole picture? Get your site reviewed → · or see pricing if you'd rather we did the work.

How these work

What makes these tools different from other free SEO tools?

They’re deterministic and narrow. Each one fetches your actual pages and shows you exactly what it found — no score inflation, no "AI-powered" label on a regex, no email wall. They’re built on the same scan that powers our AEO checker, and they tell you when something’s outside their reach.

Do I need to sign up to use these tools?

No. Every tool is free and instant. No email, no account, no trial. If you want the deeper AI action plan, that’s the checker’s second stage, and it asks for an email because a written plan is worth one.

Do these tools store my website data?

No. Each tool fetches your public pages, shows you the result, and discards it. The only thing we keep is an anonymous count of scans per visitor to stop abuse.

Will these tools get my firm cited by ChatGPT or Google’s AI Overviews?

No tool can promise that, including ours. These fix the on-site basics that make citation possible — readable text, accurate schema, crawler access. Whether an engine actually cites you depends on authority signals no generator can manufacture.

Free site review →