A few important notices about FirmForte and this website.
We are not a law firm
FirmForte is a marketing and web design agency for law firms. We are not a law firm, we do not practice law, and we are not affiliated with, endorsed by, or certified by any bar association or regulatory body. Nothing we publish or send is legal advice.
No attorney–client relationship
Reading this Site, submitting the audit form, or corresponding with us does not create an attorney–client relationship — we are not your attorneys, and it doesn’t create that relationship with any lawyer. Please don’t send us confidential or privileged client information.
Results and examples
Any results, metrics, or case examples we show reflect specific situations and aren’t a promise of what your firm will achieve. Search, AI citation, and marketing outcomes depend on many factors outside our control, including your competition, your market, and changes to search and AI platforms. We don’t guarantee rankings, citations, lead volume, or revenue.
Advertising compliance is the firm’s responsibility
Lawyer advertising is regulated, and the rules differ by state and bar (for example, the principles behind ABA Model Rule 7.1 on truthful communications). We design and write marketing materials with those rules in mind and will flag concerns we notice, but each firm is responsible for making sure its own advertising complies with the rules of professional conduct in every jurisdiction where it practices. When in doubt, run material past your bar’s ethics guidance or your own counsel before it goes live.
Third-party tools and links
We reference and sometimes integrate third-party tools, and we link to outside sites. We don’t control them, don’t endorse everything on them, and aren’t responsible for their content, accuracy, or practices.
Contact
Questions about anything here: [email protected].